Mother -
Wimbledon Showdown
✺ Freelance @ Mother
✺ Concept Development & Design
✺ Event collateral / Merch
Branding for Mother London’s Wimbledon-themed ping pong tournament, where reputations are made and destroyed.
Given free rein, I explored how a traditional, tight-arsed brand like Wimbledon could be imagined with more personality and attitude if it was hijacked by Mother.
Drawing inspiration from streetwear culture, I reinterpreted classic tennis brand logos into bold, playful graphics.